As Health Care Costs Increase, Cost-of-Care Discussions Can be Make or Break for Patients
Health care spending has reached astronomical figures, exceeding $3 trillion a year and straining the budgets of patients, according to CMS. Over the past decade, the percentage of patients who spend $1,000… Read More
6 Tough Decisions Seniors Should Consider During Bereavement
There will come a time in many seniors’ lives when they’ll have to move on solo after losing their spouse. The aftermath of such a loss is difficult to deal with alone, but… Read More
Is it Time for Patients to Take Control of their Own Health? We Think So.
To truly achieve value-based care, patients must be placed at the center of the health care system. … Read More
Social Determinants of Health and the Importance of Patient-level Insights
To deliver patient-centered care and improve long-term health outcomes, health care organizations are increasingly investing in efforts to address patients’ social needs.… Read More
The Marketing Challenges that Every Health Care Facility Must Overcome
It’s important to understand the unprecedented opportunity your health care facility has today to increase market share and engage patients.… Read More
Reach Your Target Audience with These 9 Health Care Marketing Strategies
Fine-tuning your digital marketing strategies can make a huge difference in the success of your campaigns.… Read More
Outside the Comfort Zone: How Travel Is Good for the Mind and Body
Morocco is 99 percent Muslim. It is considered a developing country with extreme poverty in many places.… Read More
You’re Never too Busy to Make Time to Do Nothing
I absolutely abhor when someone answers the question “How are you?” with “Busy.” … Read More
How to Utilize Personalization in Health Care Marketing
Personalized marketing is powerful. A 2013 study of email marketing results found that personalized promotional emails produce six times the revenue and transaction rates of those that weren’t personalized. … Read More
Can You Judge a Health News Story By Its Data?
It’s hard enough to know what news to trust, but what about when that news story involves something that hits close to home—like your health.… Read More